Most MSPs stop at selling security tools.
But why not step up into risk assessments, pen testing, and cyber insurance support and position yourself as a cybersecurity consultancy, not just IT support.
That shift changes everything. While others race to the bottom on price and products, you’re the one guiding clients through reducing risk, securing coverage, and proving compliance, in plain language their executives understand.
This is where the real money is. Board-level conversations. Services you can charge thousands of dollars more for than EDR or email security. The kind of projects that not only grow revenue but finally align with why so many service providers started in the first place: a passion for cybersecurity.
To give you a clear path forward, we’ve teamed up with ViCyber to run an information session on how you can start having those harder, higher-value security conversations.
Here’s what you’ll take away:
- New revenue opportunities:Â Package risk assessments + insurance support as a service line with recurring renewals along your other services.
- Competitive edge: Stand out in a crowded MSP market by offering services few others can.
- Deepen Client Loyalty:Â Insurance renewals happen annually. If the MSP is tied into that process, it reinforces ongoing engagement and reduces churn.
- Move Up the Value Chain: Instead of being seen as “the IT guy,” the MSP is now in board-level conversations about risk, liability, and continuity — higher trust, higher budgets.
- Peace of mind:Â Reduce your own liability by guiding clients toward coverage backed by trusted insurers.
Don’t miss this chance to move beyond tools and tickets —and step into the kind of security work that commands higher fees, deeper trust, and bigger opportunities.
If you can’t make it live, register anyway and we’ll send you the recording.
